An email was sent to accounting professionals on June 10, 2024, announcing upcoming pricing changes for QuickBooks products and services:

A message from Intuit QuickBooks:

As a valued partner, we want to inform you of upcoming price changes for QuickBooks products and services starting August 1, 2024 as provided below.

Our goal is to deliver an online, integrated platform that helps you and each of your clients succeed—at every stage of your and your clients’ business journeys. The QuickBooks Online platform is designed to save you time and fuel your growth by streamlining workflows and giving you access to data so you can advise your clients and help them make more-informed business decisions. We are supercharging QuickBooks with the power of AI, through Intuit Assist and the automation of tasks, to help save you and your clients time and enable businesses to get paid faster.

We have also made improvements across core accounting workflows and within within QuickBooks Online Accountant. By adding document management capabilities and accountant-only views, our goal is to make it easier for you to view client transactions and app use. We also have several new and improved payroll-related features, such as a deeper integration between between QuickBooks Payroll and QuickBooks Time, advanced payroll cost allocation, bulk pay item management, an HR hub for employee record management, and benefits, including a new healthcare partnership with Allstate Health Solutions. (Services sold separately. Additional terms and conditions apply).

See more details about these and other key enhancements we’ve made to the QuickBooks platform.

What’s changing?

Below is a comprehensive list of pricing updates, some of which may not apply to you. Please navigate to the appropriate section(s) below.

QuickBooks Online

• QuickBooks Online

• QuickBooks Online Payroll

QuickBooks Desktop

• QuickBooks Desktop
• QuickBooks Desktop Payroll
• QuickBooks Desktop Payments

QuickBooks Online

QuickBooks Online

QuickBooks Online Self-Employed, Simple Start, Essentials, Plus, and Advanced subscription prices are changing on or after the dates indicated below the table. QuickBooks Ledger pricing is not changing at this time.

August 1, 2024

• QuickBooks Online Self-Employed, Simple Start, Essentials, Plus, and Advanced new subscriptions
• QuickBooks Online Simple Start, Essentials, Plus, and Advanced existing client-billed subscriptions

August 15, 2024

• QuickBooks Online Self-Employed existing subscriptions

September 1, 2024

• QuickBooks Online Simple Start, Essentials, Plus, and Advanced existing accountant-billed subscriptions

For more information, please refer to our frequently asked questions.

QuickBooks Online Payroll

QuickBooks Online Core, Premium, and Elite product and related per employee price changes will occur on or after the dates indicated below the table.

August 1, 2024

• QuickBooks Online Payroll Core, Premium, and Elite new subscriptions
• QuickBooks Online Payroll Core, Premium, and Elite client-billed subscriptions

September 1, 2024

• QuickBooks Online Payroll Core, Premium, and Elite accountant-billed subscriptions

QuickBooks Desktop

QuickBooks Desktop

We want to let you know that we heard your feedback: We're extending the date for when we plan to stop selling several desktop products from July 31, 2024 to September 30, 2024. We will stop selling QuickBooks Desktop Pro Plus, Premier Plus, Mac Plus, and Desktop Enhanced Payroll to new U.S. subscribers after September 30, 2024, although we will continue to support renewals. See details here.

We continue to make enhancements in QuickBooks Desktop and Payroll, such as industry-leading AES 256-bit encryption so that our customers’ sensitive financial information is better protected from increasing cyber threats; Search Functionality Enhancement to easily locate and edit lists for Payroll schedules, Price rules, Templates and all Customers and Vendor lists with keyword searches; and access to affordable 401(k) retirement plans that integrate with QuickBooks for a seamless experience from enrollment to management.

The new pricing outlined below reflects the value our products provide and takes into account other offerings that are comparable in the marketplace. It also encourages businesses to evaluate both QuickBooks Online and QuickBooks Desktop, determining which product is the right fit based on business need. 

QuickBooks Desktop subscription prices will take effect on the date indicated below each table.

October 1, 2024

• QuickBooks Pro Plus, QuickBooks Mac Plus, and QuickBooks Premier Plus subscriptions

October 1, 2024

• QuickBooks Desktop Accountant, ProAdvisor Premier Bundle, and ProAdvisor Enterprise Bundle for all subscriptions

October 1, 2024

• ProAdvisor Enterprise Bundle pricing with 12.5% and 20% discounts on new QuickBooks Enterprise subscriptions no longer applies
• The discounts on existing QuickBooks Enterprise subscriptions purchased before October 1, 2024 will continue upon renewal, at this time. However, these discounts will no longer apply when modifications and changes are made to existing orders on or after October 1, 2024, as they result in new subscriptions.

QuickBooks Desktop Payroll

QuickBooks Desktop Payroll prices for existing customers will take effect on the dates indicated below each table.

October 1, 2024

• QuickBooks Desktop Basic and Enhanced Payroll annual and monthly subscriptions, and per employee fees

December 1, 2024

• QuickBooks Legacy Enhanced Unlimited and QuickBooks Legacy Enhanced Limited annual and monthly subscriptions

January 1, 2025

• New fees apply when paying W2 employees via direct deposit in QuickBooks Legacy Enhanced

October 1, 2024

• Enhanced Payroll for Accountants annual and monthly subscriptions

January 1, 2025

• New fees apply when paying W2 employees via direct deposit in Enhanced Payroll for Accountants 
• Intuit will send a 30-day notice to your impacted clients in December 2024, addressed to the primary principals’ email address on file, because the employee direct deposit fee is billed directly to your clients

QuickBooks Desktop Payments

QuickBooks Desktop Payments ACH fees will take effect for customers on the dates indicated below each table.

October 1, 2024

• QuickBooks Desktop Payments ACH fees

We routinely evaluate our pricing structure across the QuickBooks platform and notify customers by email in advance of any changes. If you have more questions, please refer to our frequently asked questions.

We thank you for your partnership and for your steadfast dedication to your clients. We always value your feedback; please share it here.

Thank you, 

Intuit QuickBooks Team

Exact date of price change depends on the details of the individual subscription. Intuit will honor any special pricing through the duration of the applicable promotion. Once the promotion ends, the relevant price increase will go into effect as of the applicable subscription date.

For more details visit the ProAdvisor Preferred Pricing page.

Terms, conditions, pricing, special features, and service and support options subject to change without notice.

Detailed annual subscription terms are included upon signup and on annual renewal notices.

QuickBooks Payments ACH terms and conditions are provided here.